Marketing Questionnaire FAST & SIMPLE. Main Goals: Product SalesLeads (Calls, Form Submissions, Etc..)Site Traffic Internet marketing you're interested in: Search Engine Optimization (SEO)Paid Search Advertising (PPC)Consultation What are 1-10 search terms for which you’d most like to get visible on Google? (These are only to give us an idea of your goals for research.) If you had to pick ONE most important service search term to get visible for, what would it be? If you know, who are your top competitors in the area? (We will see what they are doing, to potentially get ideas on how to outrank them) Why do you believe site visitors should do business with you rather than with a competitor? What problem are you solving for them? Who is Your Ideal Customer? We want to get to know the key demographics and psychographics. Want to make sure no one’s going to say or do anything wrong regarding representing the brand.